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October 2007


“One”


Gregg J. Altobella, MS CCC-SLP
President
National Association of Rehabilitation Providers and Agencies


Welcome to the National Association of Rehabilitation Providers and Agencies (NARA)!

We are proud to be a unique trade association that has united and blended the characteristics and efforts of numerous providers in rehabilitation therapy for 30 years.  Initially focused on those providers who were certified rehabilitation agencies, NARA has survived, along with its members and other rehabilitation therapy providers, thru the numerous changes that have impacted the rehabilitation therapy industry.  We are proud of the notable and rich history of our organization that has bonded.  It has guided and assisted rehabilitation therapy providers from all states and all sizes thru networking, advocacy and resources.  

I’d encourage you to refer to “Why Become a Rehab Agency? – Becoming One, Staying One”.  This article was well crafted by NARA Past President, Larry Fronheiser, and continues to be relevant.  In my current presidency, I’d like to continue to reference and build upon the past.  Ironically, prior to revisiting Mr. Fronheiser’s resource material, I was thinking of quoting the popular music group, U2’s “One” when thinking about the relevance and significance of NARA…

"We're one, but we're not the same;
we get to carry each other."

Currently, it is estimated that there are over 20,000 providers of rehabilitation therapy in the United States.  Analysis of this statistic reveals that although there are major organizations that have a large percentage of the market share, the majority of our industry consists of smaller to medium-sized businesses.  Subsequently, although innovation and integrity often are in abundance with these providers, access to resources can be challenging and/or limited.

With these statistics in mind, I’ll share some thoughts from my first NARA conference experience approximately 7 years ago.  Having worked in the rehab industry for now almost 20 years, I was thrilled at the dynamic that I had witnessed at that particular conference, and all that has followed since then.  This dynamic consisted of the following elements:

  1. Networking and collaboration; development of genuine relationships amongst fellow organizations that is seldom, if ever, unmatched by other trade associations.
  2. An organization that had the direct participation of the founders, officers, executive team and primary decision makers within the industry.
  3. Robust and accessible legislative resource, advocacy and support via one of the most reputable and informed law firms in Washington, D.C.
  4. An organization that was highly responsive to the needs of its members and, consequently, formed its platform, agendas and actions as a result of membership needs. 

However, the one most distinguishing characteristic I’ve found with NARA is that it is focused on the BUSINESS of rehabilitation therapy providers.  NARA is pleased to support and co-exist with other trade and professional associations (i.e. American Physical Therapy Association, American Occupational Therapy Association, and the American Speech-Language Hearing Association).  In fact, the number of organizations that provide rehabilitation therapy services –  large, medium, and small –  employ the talents and efforts of well over 10,000 therapists that effect the lives of thousands of individuals requiring skilled treatment on a daily basis.  If it were not for the sustainable businesses that provide these jobs, these services, and subsequent individual human needs, would go unmet.

As we look to the future in healthcare, and subsequently, rehabilitation therapy, we are committed to employing the information, intelligence, and data from our members.  By applying our resources for education, support and advocacy, we assist rehabilitation therapy BUSINESSES in meeting not only the increasing demands of a rapidly growing population over 65, but to all populations that benefit from habilitation and rehabilitation therapy intervention to improve the quality of life.

We hope you’ll find that our unique organization aggregates the spirit, passion, ethics and intent of businesses into “one” voice and effort that embraces corporate and healthcare provider individuality, while continuing to promote professional strength thru unity!  Thank you for visiting our website!


      

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