Continue Your Education from Your Office
At NARA, we believe in offering our members educational opportunities they can take advantage of throughout the year, no matter where they are! Our webinars offer you the chance to learn from industry experts during online courses that are short and easy to follow, allowing you to learn more about the rehabilitation industry and how to apply it to your rehab business. You can participate in NARA’s webinars in a variety of ways: via a laptop, desktop computer or tablet through the webinar application. Our audio conferences can be accessed from any phone line. For NARA Members, we offer both value added opportunities which are provided as part of your membership at no additional cost. We also offer high quality timely programs at a Member discounted registration fee. (Elite Members receive all webinar and audio conferences complimentary as part of their membership - See list of eligible members on the right). Please see our CEU information at the right for applicable programs.
**Trial, Associate and Non-Elite Members register as Basic Membership.
Upcoming Learning Opportunities
Webinars
Members eligible for Elite Registration: Aegis, Community Physical Therapy, Hartford Healthcare, HealthPro Heritage, Infinity Rehab, Intermountain Healthcare, Mountain Land Rehab, PT Northwest, Restore Therapy, Synergy Care and Centers for Rehab Services (UPMC).
Marketing on a Shoestring Budget Post Pandemic
November 3, 2021
2:00pm EST / 11:00am PST
Speaker:
- Ben Fung, PT, DPT, MBA, UpDoc, Inc
This webinar will focus on what type of marketing is relevant in todays market when your marketing budget is limited. Consumer behavior in 2021 and beyond has changed with the pandemic so providers have to adapt to this change. Patients are on social media more than ever and there are three foundational items to consider: Website, Online Reputation and Search Engine Optimization (SEO). It costs the least and has the biggest bang per buck. SEO is very helpful, even on poorly built sites; but, there is a limit since website structure sometimes determines the amount of flexibility and depth a site can host in terms of coding for SEO. Websites, when done right, can take a while and cost a bit — so, we've tested permutations of all three throughout the pandemic into the present; due to changes in consumer behaviors, the biggest bet remains Online Reviews. There are aspects to this within the brick-and-mortar framework that really can bolster the results; retail marketing smarts, standardized patient interaction touch points across the care plan, email marketing (which can create powerful brand narrative analysis, audience segmentation, lead generation ideation), SMS marketing (to a degree), NextDoor app champions (to appropriate regions/communities)... sadly, with social channels being one of the last reliable (and costly, not to mention most difficult to track) marketing efforts across the ecosystem.
Register here.
No CEUs available for this webinar - certificates of attendance available upon request.
COVID-19 Specific Webinars (Complimentary)
COVID Treatment Strategies: Acute Care Setting
COVID Treatment Strategies: Post Acute Care Settings
COVID Treatment Strategies: Specialty and Home Health
Telehealth & E-Visits: Make it Work for You
Link to Webinar Recording
Treatment Consent Form Sample 1
Treatment Consent Form Sample 2
Treatment Consent Form Instructions Sample
Understanding and Using the New PT and OT Evaluation Codes [Available in Recorded Format]
Description:
CMS has approved 3 levels of evaluation codes for physical and occupational therapists which becomes effective January 1, 2017. Even though the reimbursement for the level of codes will initially be the same, documentation requirements will differ. During this webinar attendees will we receive a brief history on the evolution of these codes, their descriptions, documentation requirements, case studies, and guidance for educating additional providers. CMS will be looking to see if providers are utilizing the levels properly; thus, education on these codes is key.
The presentation will be 60 minutes in total which will include approximately 15 minutes reserved for questions. We will provide a handout with the slides the day of the webinar. The webinar will be recorded and all registered attendees will receive a link for the recording.
Contact [email protected] to purchase recording